One of the phrases that have been going around the tech world is responsive web design. This is a design mindset that makes website navigation easier. The goal is an optimal viewing experience across multiple device types – it shouldn’t matter whether a site is using a laptop or a tablet. The user experience should be seamless.
The buzz that responsive web design is getting makes more companies wary of their online presence. This is more so to those that have used the same website for years. Google’s announcement that it would penalize sites that aren’t mobile compliant also drove the push for responsive design.
If you want to make a better impression to your viewers, take your website more seriously. Below are 3 quick tips for sprucing up your website.
Better User Interaction
If your site has any aspect of user interaction such as surveys or forms, you better optimize that experience for your user. Interaction should transcend mobile versus desktop thinking and move instead on how customers really interact with a website.
To discover more means on how customers can have more options for buying, talking, publishing, participating and sharing content regardless of device type is a fruitful endeavor for any site owner.
Better Navigation
If you only did user testing a couple of times after launch, now is the time to recheck. Learn how users navigate through the content and how they perceive it as well. Too many broken links and click-throughs will negatively affect your website, these are just a couple of factors to note.
Keep tabs on your “About Us” and “Contact Us” page as these are very important for your viewers. For first timers on your site, these are the pages that will let them know you and your brand. This will also give them an idea how to get in touch with you.
Better Updates
Majorities of websites now have their own blogs. These are usually updated for a few months or years but eventually will dwindle down to zero updates. A visitor of your website will easily see that last time you updated your blog, if it shows a couple of years ago, it may seem that you as a company is not active anymore.
Social media sites can coincide with traditional blog posts. Having Facebook, Twitter and a company blog will result in more traffic and more user engagement.
For ACP’s website services, click here.